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List of Google Products

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Search tools[edit]

  • Google Search is a web search engine, which is Google's core product. It receives over 3 billion search queries per day. Google also offers regional search by its 189 regional level domains. (see List of Google domains#Localized & regional domains)
    • Hummingbird – Expanded query analysis. For example, if you search for 'best pie place in Seattle' Google will also search for 'best pie restaurant in Seattle'.
    • PageRank – link analysis algorithm.
    • Snapshots – mechanism that indexes PDFs, Word documents, and more.
    • Google Search functionality – Google Search includes Boolean logical operators, wildcards, and more, to help users refine their searches.
    • Multiple languages – Google Search is supported by a large number of different languages.
    • Google Author Rank – The idea that an online author can have topical authority within Google Search Results.
    • Experimental Search options for testing new interfaces while searching with Google, including Timeline views and keyboard shortcuts.
    • Encrypted Search – In May 2010 Google rolled out SSL-encrypted web search.[1] The encrypted search can be accessed at encrypted.google.com [2]
  • Google Alerts – email notification service, which sends alerts based on chosen search terms, whenever there are new results. Alerts include web results, Groups results news, and video. The system is not functioning correctly beginning in 2013.[3]
  • Google Books (formerly Print) – search engine for the full text of printed books. Google scans and stores in its digital database. The content that is displayed depends on the arrangement with the publishers, ranging from short extracts to entire books.
  • Google Custom Search – allows a user to create a customized search experience for his/her own website. Renamed from Google Co-op, which in turn replaced Google Free Search.
  • Google Finance – searchable US business news, opinion, and financial data. Features include company-specific pages, blog search, interactive charts, executives information, discussion groups and a portfolio.
  • Google Groups – web and email discussion service and Usenet archive. Users can join a group, make a group, publish posts, track their favorite topics, write a set of group web pages updatable by members and share group files. In January 2007, version 3 of Google Groups was released. New features include the ability to create customized pages and share files.
  • Google Hotel Finder – Provides searches similar to other Online Travel Agencies (Travel website) that searchers can search for check-in and check-out dates.[4] Now directly available through searching, for example searching 'hotels in Seattle' will result in an info box under advertisements.[5]
  • Google Flight Search – a service that allows users to search for flights from many airlines to many destinations, offering tools such as price comparisons and travel recommendations.[6]
  • Google Image Search – image search engine, with results based on the file name of the image, the link text pointing to the image and text adjacent to the image. You can also make a search by uploading a picture from your computer. When searching, a thumbnail of each matching image is displayed.
  • Language Tools – Collection of linguistic applications, including one that allows users to translate text or web pages from one language to another, and another that allows searching in web pages located in a specific country or written in a specific language.
  • Life Search (Google China) – Search engine tailored towards everyday needs, such as train times, recipes and housing.
  • Google News – automated news compilation service and search engine for news. There are versions of the aggregator for more than 20 languages. While the selection of news stories is fully automated, the sites included are selected by human editors.
  • Google Patent Search – search engine to search through millions of patents, each result with its own page, including drawings, claims and citations.
  • Google Recipe View – lets you narrow your search results to show only recipes, and helps you choose the right recipe amongst the search results by showing clearly marked ratings, ingredients and pictures. First mentioned on Google's blog in February 2011.[7]
  • Google Scholar – search engine for the full text of scholarly literature across an array of publishing formats and scholarly fields. Today, the index includes virtually all peer-reviewed journals available online.
  • Google Shopping (was Google Product Search and Froogle): price engine that searches online stores, including auctions, for products. Beginning in Fall of 2012, it will become a fully commercial product, only indexing paid listings.[8]
  • Suggest – auto-completion in search results while typing to give popular searches.
  • Google Video – video search engine. Google's main video partnerships include agreements with CBS, NHL and the NBA. It also searches videos posted on YouTube, Metacafe, Daily Motion, and other popular video hosting sites. In the past Google Video itself offered a video hosting service, but this feature was shut down on August 20, 2012.[9]
  • Web History (was Google Search History, Personalized Search) – web page tracking, which records Google searches, web pages, images, videos, music and other data. It also includes bookmarks, search trends and item recommendations. Google released Search History in April 2005, when it began to record browsing history,[10] later expanding and renaming the service to Web History in April 2007.[11]
  • Knowledge Graph – a knowledge base used to enhance search results with semantic information gathered from several sources.
  • Zagat – a source of consumer survey-based information for restaurants and other leisure activities.

Advertising services[edit]

  • AdMob is a mobile advertising network that Google acquired in November 2009.[12] It offers advertising solutions for Android, iOS and Windows Phone 8.[13]
  • Google AdSense – Offers a contextual advertising solution to web publishers, and delivers text-based Google AdWords ads that are relevant to site content pages.
  • Google Ad Planner – Ad Planner has been replaced with Google Display Planner.[14]
  • Google AdWords – advertise with Google AdWords ads in the Sponsored Links section next to search results to boost website traffic and sales.
  • Adwords Express – Local online advertising made easy
  • Google Certification Program – Google AdWords partner certification program, providing AdWords qualifications to agencies that pass exams and other criteria. Replaced Google Advertising Professionals in April 2010.
  • DoubleClick – ad management and ad serving technology foundation for buyers, creators and sellers of digital media.
  • DoubleClick for Publishers by Google – Set of tools for driving direct sales revenue and maximizing yield on non-guaranteed inventory.
  • Google Ad Grants – in-kind donation program awarding free AdWords advertising to select charitable organizations.
  • Google Think Insights

Communication and publishing tools[edit]

Development tools[edit]

Security tools[edit]

  • reCAPTCHA – a user-dialogue system use to prevent bots from accessing websites

Map-related products[edit]

  • Google Maps – Mapping service that indexes streets and displays satellite and street-level imagery, providing driving directions and local business search.
    • Google Street View
    • Google Street View Inside Trusted (formerly Google Business View) – A 360°, interactive tour.[21] Customers will be able to truly experience a business by walking around, exploring, and interacting with the business using the same Street View technology used in streets around the world. These virtual tours are created by Google certified trusted photographers or trusted agencies.
  • Google My Maps – Social custom map making tool based on Google Maps.
  • Google Maps Gallery – Collection of data and historic maps
  • Google Mars – imagery of Mars using the Google Maps interface. Elevation, visible imagery and infrared imagery can be shown. It was released on March 13, 2006, the anniversary of the birth of astronomer Percival Lowell.
  • Google Moon – NASA imagery of the moon through the Google Maps interface. It was launched on July 20, 2009, in honor of the first manned Moon landing on July 20, 1969.
  • Google Sky – Internet tool to view stars and galaxies, can be used via browser version of "Google Sky".
  • Google Transit – Public transport trip planning through the Google Maps interface, now fully integrated with maps. Released on December 7, 2005.
  • Google Santa Tracker – Tracking Santa Claus on Christmas Eve.
  • Zygote Body (previously Google Body) – 3D anatomical model of human body.
  • Build with Chrome – a initiative between Lego and Google to build the world using Lego.[22]

Statistical tools[edit]

  • Google Analytics – Traffic statistics generator for defined websites, with strong AdWords integration. Webmasters can optimize their ad campaigns, based on the statistics that are given. Analytics is based on the Urchin software and the new version released in May 2007 integrates improvements based on Measure Map.
  • Google Consumer Surveys – Market research tool similar to Survata.
  • Google Correlate – Search patterns relating to real world trends.
  • Freebase - Open, Creative Commons Attribution licensed collection of structured data, and a Freebase platform for accessing and manipulating that data via the Freebase API. (Deprecated)
  • Google Fusion Tables – Tool for gathering and visualizing arbitrary data.
  • Google Ngram Viewer – Tool for charting year-by-year frequencies of any set of comma-delimited strings in Google's text corpora.
  • Google Public Data Explorer – Provides public data and forecasts from a range of international organizations and academic institutions including the World Bank, OECD, Eurostat and the University of Denver. These can be displayed as line graphs, bar graphs, cross sectional plots or on maps.
  • TensorFlow - Machine Learning service that allows for making effective neural networks in an easier and more visible fashion
  • Trendalyzer – Data trend viewing platform to make nations' statistics accessible on the Internet in an animated, interactive graph form. Acquired from the Gapminder Foundation in 2007.
  • Google Trends – Graph plotting application for Web Search statistics, showing the popularity of particular search terms over time. Multiple terms can be shown at once. Results can also be displayed by city, region or language. Related news stories are also shown. Has "Google Trends for Websites" sub-section which shows popularity of websites over time.
  • Zeitgeist – Collection of lists of the most frequent search queries. There used to be weekly, monthly and yearly lists, and topic and country specific lists. Closed May 22, 2007 and replaced by "Hot Trends, a dynamic feature in Google Trends". An annual Zeitgeist summary for the US and other countries is still produced.
  • Google Activity Report – A service that provides a monthly report including statistics about a user's Google usage, such as sign-in, third party authentication changes, Gmail usage, calendar, search history, and YouTube.

Operating systems[edit]

Desktop applications[edit]

Mobile applications[edit]

Mobile web applications[edit]

These products can be accessed through a browser on a mobile device.
  • Blogger Mobile – Available on some US and Canadian networks only. Allows updating Blogger blog from mobile devices.
  • Google Calendar – Displays a list of all Google Calendar events on a mobile device; users can quickly add events to personal calendars.
  • Drive – View documents on a mobile device, previously known as Google Docs.
  • Gmail – access a Gmail account from a mobile device using a standard mobile web browser. Alternatively, Google provides a specific mobile application to access and download Gmail messages quicker. User must now provide phone number to verify account.
  • Google Keep – Quickly create, access and organize notes, lists and photos with Google Keep. (This product can be accessed through a browser on a mobile device.)
  • Google Maps – Find local businesses, view maps and get driving directions in Google Maps. (This product can be accessed through a browser on a mobile device.)
  • Maps Navigation – Android navigation application for GPS-enabled mobile devices (such as Google Nexus One) with 3D views, voice guided turn-by-turn navigation and automatic rerouting. (Supports Android and iOS).
  • Mobilizer – Optimizes web pages for mobile web browsers.
  • Google News – Allows user to access Google News in a mobile-optimized view. Google AMP Integration is expected in the future.[25]
  • Google Offers – Works with Google Wallet to combine coupons, discounts, and payments for people buying things through their phone.[26]
  • Google+ – Social network, competing with Facebook
  • Google Product Search – Updated version of the prior Froogle Mobile that allows users to easily search for information about a product.
  • Google Photos – Provides unlimited video and photo storage for personal use.
  • Google Search – Search the world's information, including webpages, images, videos and more. (This product can be accessed through a browser on a mobile device.)
  • Google Search for Android – A Google Search app for the Android operating system.
  • Google Wallet – Android app that makes your phone your wallet using near field communication, or NFC; its virtual plastic card. Will work together with Google Offers to combine coupons, discounts, and payments for people buying things through their phone.[26]
  • Google Currents – Interactive magazine. Launched on December 9, 2011, it was discontinued in November 2013 and replaced by Google Play Newsstand.
  • Google Translate – Google's free online language translation service instantly translates text and web pages.
  • YouTube – Video hosting service that publishes to a public web site available for both desktop and mobile
  • Quick, Draw! - an online game based around a neural network guessing what a drawing represents, intended to teach people about machine learning.

Mobile standalone applications[edit]

Some of these products must be downloaded and run from a mobile device.
  • Google Authenticator – A downloadable application for MFA (Multi-factor authentication) to enhance security by using your smartphone as extra authentication. (Supports Android, Blackberry OS, iOS)
  • Google Play Books – A downloadable application that allows users to buy and download books and keep them stored on remote servers, allows reading one book on a variety of devices.[27] (Android, iOS)
  • Gmail – downloadable application that has many advantages over accessing Gmail through a web interface on a mobile at any time, such as the ability to interact with Gmail features including labels and archiving. Requires a properly configured Java Virtual Machine, which is not available by default on some platforms (such as Palm Treo).
  • Catalogs
  • Drive – Downloadable app that allows the user to access files and documents stored on Google Drive remotely through this application. This service was previously available as just a web-service and was called Google Docs.
  • Google Keep – mobile application which integrates note-taking and web surfing.
  • Google Goggles – downloadable application from Google Labs that uses image recognition to trigger searches based on pictures taken with a device's built-in camera; taking pictures of things (examples: famous landmark, product barcode) causes searches for information on them.[28] (Supports Android, iOS).
  • Tango - downloadable application that includes augmented reality, indoor navigation, 3D mapping, physical space measurement and environmental recognition. It also allows developers to create applications using its APIs.
  • Google Maps – mobile application to view maps on mobile devices. Lets users find addresses and plot directions. Teamed with a GPS, it can use user geolocation and show current location on the map. Users can also share current locations with friends through Google Latitude. The device must have either a specific application to use Google maps or any phone with a properly configured Java Virtual Machine. (Supports Android, BlackBerry, Windows Mobile, iOS, Symbian, Palm OS, Palm WebOS, and J2ME).
  • Google Play Music – online music store which started operations on November 16, 2011.[29] Music is now available for free.
  • Google Play Newsstand a news aggregator that combines the features of the discontinued apps Google Play Magazines and Google Currents into a single product. Newsstand serves subscriptions to magazines, web feeds and server-generated topical feeds.
  • One Today – features nonprofits that are part of the Google for nonprofits program, and allows people to donate to them.
  • Shopper – downloadable application that makes shopping easier and smarter. (Supports Android, iOS)
  • Sky Map – augmented reality program displaying a star map which is scrolled by moving the phone. (Supports Android, Mobile).
  • Google Sync – synchronizes mobile phones with multiple Google calendars and contacts using a Google Account.
  • Google Talk – VoIP and text application for smartphones. The Android version is text only and lacks the VoIP function of BlackBerry version. (Supports Android, BlackBerry, iOS).
  • Hangouts – is an instant messaging and video chat platform. (supports Android, iOS)
  • Translate – allows users to translate conversations instantly. (Supports Android, iOS)
  • Google Voice app – downloadable application for accessing Google Voice functions on selected devices. It is currently available for users around the world. (Supports Android, Blackberry, iOS).
  • Yinyue (Music) (Google China) – site containing links to a large archive of Chinese pop music (principally Cantopop and Mandopop), including audio streaming over Google's own player, legal lyric downloads, and in most cases legal MP3 downloads. The archive is provided by Top100.cn (i.e., this service does not search the whole Internet) and is available in mainland China only.
  • YouTube – downloadable application to view YouTube videos on selected devices.
  • YouTube Remote – A downloadable application to view YouTube videos, it lets users browse and play videos, control television volume and essentially do everything the YouTube Leanback product supports, but from their mobile handset.[30] (Supports Android).
  • Google Now – A application that acts as a personal assistant through voice commands (Supports Android and iOS).
  • Google+ – A downloadable app that will allow the user to access the multilingual, social networking site by Google. It provides the user the ability to incorporate his/her accounts from YouTube, Google Photos in order to share photos and videos. Hangouts, Circles, Sparks and Ripples are some of the new features that have been added by Google into G+.
  • Waze – A GPS application that allows users to input and view live traffic and alerts.
  • Who's Down – An app to indicate your social availability to your friends.[31]
  • Gboard (Google Keyboard for iOS and Android) - A keyboard for iOS and Android that features glide typing, GIF search, emoji search and Google search built in.[32][33]

Hardware[edit]

  • Google Search Appliance - a search appliance designed for indexing corporate data.
  • Google driverless car – a driverless car.
  • Nexus One – Smartphone running the Android open source mobile operating system, version 2.3 "Gingerbread".
  • Nexus S – Smartphone running the Android open source mobile operating system, version 4.1 "Jelly Bean".
  • Galaxy Nexus – Smartphone running the Android open source mobile operating system, version 4.3 "Jelly Bean".
  • Google TV – Smart TV interface running on smart TVs and set-top boxes.
  • Nexus Q – Media-streaming entertainment device in the Google Nexus product family. Discontinued.
  • Nexus 7 (2012 version) – 7" Tablet manufactured by Asus running the Android open source mobile operating system, version 5.1 "Lollipop".
  • Nexus 7 (2013 version) – 7" Tablet manufactured by Asus running the Android open source mobile operating system, version 5.1 "Lollipop".
  • Nexus 4 – 4.7" Phone manufactured by LG running the Android open source mobile operating system, version 5.1 "Lollipop".
  • Nexus 5 – 4.95" Phone manufactured by LG running the Android open source mobile operating system, version 6.0 "Marshmallow".
  • Nexus 6 – 5.96" Phone manufactured by Motorola running the Android open source mobile operating system, version 5.1 "Lollipop".[34]
  • Nexus 9 – 9" Tablet running the Android open source mobile operating system, version 5.1 "Lollipop".
  • Nexus 10 – 10" Tablet running the Android open source mobile operating system, version 5.1 "Lollipop".
  • Nexus 5X – 5" Phone running the Android open source mobile operating system, version 6.0 "Marshmallow".
  • Nexus 6P – 5.7" Phone running the Android open source mobile operating system, version 6.0 "Marshmallow".[35]
  • Nexus Player – A streaming media player created in collaboration between Google and ASUS, the first device running Android TV, version 5.1 "Lollipop".
  • Pixel C – 10.2" convertible tablet running Android 6.0.1 "Marshmallow"
  • Chromebook – Laptop personal computer running Chrome OS.
  • Chromebook Pixel – High end laptop computer designed by Google running Chrome OS.
  • Chromebox – Desktop personal computer running Chrome OS.
  • Chromecast – A media streaming adapter produced by Google.
  • Chromecast Ultra – A 4K capable media streaming adapter produced by Google.
  • Chromecast Audio – An audio streaming adapter produced by Google.
  • Google Glass – a wearable computer with an optical head-mounted display and camera that allows the wearer to interact with various applications and the Internet via natural language voice commands. It is still in development, after an initial version was discontinued.
  • Google Contact Lens – a contact lens capable of monitoring the user's glucose level in tears. It is not yet released for public usage, but is in testing at Verily, a subsidiary of Google's parent company, Alphabet.
  • Google OnHub – a brand new line of routers manufactured by TP-Link and Asus.
  • Google Daydream - a virtual reality platform
  • Google Home - an AI assistant competing with Amazon Echo
  • Pixel - A 5" smartphone running Android 7.1 "Nougat"
  • Pixel XL - A 5.5" smartphone running Android 7.1 "Nougat"

Services[edit]

  • Google Cloud Platform – a set of modular cloud-based services for software development.
  • Google Crisis Response – public project, which covers ongoing and past disasters, turmoils and other emergencies and alerts.
  • Google Fiber is a project to build an experimental broadband internet network infrastructure using fiber-optic communication in Kansas City, Kansas, Kansas City, Missouri, Provo, Utah, and Austin, Texas.
  • Google Get Your Business Online, launched by Google in 2011, aimed at increasing the web presence of small businesses and cities. Provides free advice on search engine optimization and helps business owners update their information on Google for free.[36]
  • Google Public DNS – publicly accessible DNS server run by Google.
  • Google Ideas – a cross-sector, inter-disciplinary "think tank" or "think/do tank" based in New York City, dedicated to understanding global challenges and applying technological solutions.
  • Google Person Finder – an open source tool that helps people reconnect with others in the aftermath of a disaster.
  • Google Accelerated Mobile Pages (AMP) – an open source project and service to accelerate content on mobile devices.[37][38][39] After a technical preview, the service was launched in February 2016.[40][41][42] AMP provides a vast JavaScript library for developers and restricts the use of third-party JS.[43]
  • Google Firebase - Firebase's primary product is a realtime database which provides an API that allows developers to store and sync data across multiple clients
  • Google Cast - Google Cast is a technology that lets you cast your favorite entertainment and apps from your phone, tablet or laptop right to your TV or speakers.[44]
  • Google Newslab - Google News Lab provides tools, data, and programs supporting the creation and distribution of information; keeping us all informed about what's happening in our world today—quality journalism.
  • Reserve with Google - Simple, seamless booking at spas, studios, and gyms.

Discontinued products and services[edit]

Applications that have been retired by Google, either because of integration with other Google products, or through lack of support:[45]

Discontinued in 2006[edit]

  • Google Answers – Online knowledge market offered by Google that allowed users to post bounties for well researched answers to their queries. Discontinued on November 28, 2006; still accessible (as read-only).
  • Google Deskbar – desktop bar with a built-in mini browser. Replaced by a similar feature in Google Desktop. Discontinued on May 8, 2006.
  • Writely – web-based word processor created by software company Upstartle, who were acquired by Google on March 9, 2006. On October 10, 2006, Writely was merged into Google Docs & Spreadsheets.

Discontinued in 2007[edit]

  • Google Click-to-Call – allowed a user to speak directly over the phone without charge to businesses found on Google search results pages. Discontinued in 2007.
  • Related Links – Webmasters could place these units on their site to provide visitors with links to information related to the site's content. Discontinued on April 30, 2007.
  • Public Service Search – Non-commercial organization service, which included Google Site Search, traffic reports and unlimited search queries. Discontinued on February 2007; replaced by Google Custom Search.
  • Google Video Marketplace – The service was unsuccessful and was discontinued in August 2007.[46]

Discontinued in 2008[edit]

  • Google Browser Sync (Mozilla Firefox) – allowed users of Mozilla Firefox to synchronize their web browser settings across multiple computers via the Internet. Discontinued in June 2008. Google Chrome has similar functionality built-in.
  • Google Lively – 3D animated chat program launched on July 9, 2008 and closed December 31, 2008.[47] (Windows XP, Vista)
  • Hello – allowed a user to send images across the Internet and publish them to blogs. Discontinued on May 15, 2008.[48]
  • SearchMash – Search engine to "test innovative user interfaces." Aside from its privacy policy and terms of service, no Google branding existed on the site. Discontinued on November 24, 2008.[49]
  • Send to Phone – Enabled a user to send links and other information from Firefox to their phone by text message. Discontinued on August 28, 2008; replaced by Google Chrome to Phone.[50]

Discontinued in 2009[edit]

  • Audio Ads – Radio advertising program for US businesses. Rolled out on May 15, 2007 through the AdWords interface. Discontinued on February 12, 2009.
  • Catalogs – Search engine for over 6,600 print catalogs, acquired through optical character recognition. Discontinued January 2009.
  • Dodgeball – Social networking service for mobile phones. Users could text their location to the service, which would then notify them of nearby people or events of interest. Development ceased on January 14, 2009; discontinued over the next few months; replaced by Google Latitude.
  • Google Mashup Editor – Web Mashup creation with publishing facilities, syntax highlighting, debugging. Discontinued July 2009 and migrated to the Google App Engine.
  • Google Ride Finder – Taxi and shuttle search service, using real time position of vehicles in 14 US cities. Used the Google Maps interface and cooperated with any car service that wished to participate. Discontinued on October 2009.
  • Shared Stuff – web page sharing system, incorporating a share bookmarklet to share pages, and a page to view the most popular shared items. Pages could also be shared through third party applications such as Delicious or Facebook. Discontinued on March 30, 2009.
  • Google Page Creator – webpage publishing program, which could be used to create pages and to host them on Google's servers. Discontinued, and all existing content transferred to Google Sites in 2009.

Discontinued in 2010[edit]

  • Marratech e-Meeting – Web conferencing software, used internally by Google's employees. Google acquired the software from creator Marratech on April 19, 2007. Discontinued on February 19, 2010.
  • Google SearchWiki – Allowed logged-in users to annotate and re-order search results. Discontinued March 3, 2010; replaced by Google Stars.
  • GOOG-411 (also known as Voice Local Search) –Google's directory assistance service, free of charge from any telephone in the US and Canada. Discontinued on November 12, 2010.
  • Google Base – Google submission database that enabled content owners to submit content, have it hosted and made searchable. Information within the database was organized using attributes. Google Base's API's were discontinued on December 17, 2010 and replaced with Google Shopping API's.

Discontinued in 2011[edit]

  • Google Labs – allowed users to test and demonstrate new Google products.
  • Google Buzz – social networking service integrated with Gmail service allowing users to share content immediately and make conversations. It was released on February 9, 2010. Discontinued by end of 2011.[51]
  • Google Dictionary – it was first introduced as part of Google Translate, it then became a standalone service that allowed searching of words and phrases from over 22 languages. Discontinued on August 5, 2011.
  • Google PowerMeter – free energy monitoring tool to view building energy consumption online. Discontinued on September 16, 2011.
  • Real Estate – Real estate listings in Google Maps, launched in July 2009 and discontinued February 10, 2011.[52]
  • Google Directory – Collection of links arranged into hierarchical subcategories. The links and their categorization were from the Open Directory Project, sorted using PageRank. It was closed on July 20, 2011.
  • Google Blog Search – weblog search engine, with a continuously-updated search index. Results include all blogs, not just those published through Blogger. Results can be viewed and filtered by date. Discontinued July 2011.
  • Squared – creates tables of information about a subject from unstructured data. Discontinued September 2011.
  • Google Sets – Generates a list of items when users enter a few examples. For example, entering "Green, Purple, Red" emits the list "Green, Purple, Red, Blue, Black, White, Yellow, Orange, Brown." Described in its 2003 patent filing by creators Simon Tong and Jeff Dean as "an inside peek at how Google groups keywords by concept," it was discontinued in mid-2011.[53]
  • Google Pack – Collection of applications – some Google-created (including Google Earth, Google Desktop, Picasa, Google Talk, and Google Chrome), some not. (Supported Windows XP, Vista, 7). Discontinued on September 2, 2011.
  • Google Fast Flip – Online news aggregator that mimicked the experience of flicking through a newspaper or magazine, allowing visual search of stories in manner similar to microfiche. Discontinued September 6, 2011.
  • Desktop (Mac OS X, Windows 2000 SP3+, XP, Vista, 7, Linux): desktop search application that indexed emails, documents, music, photos, chats, Web history and other files. It allowed the installation of Google Gadgets. Discontinued on September 14, 2011.
  • Aardvark – Social search utility which allowed people to ask and answer questions within their social networks. It used people's claimed expertise to match askers with good answerers. Discontinued on September 30, 2011.
  • Google Sidewiki – Browser sidebar and service that allowed contributing and reading helpful information alongside any web page. Discontinued December 2011.
  • Directory – navigation directory, specifically for Chinese users.[54]
  • Gears (Google Chrome, Firefox, Internet Explorer and Safari): A plug-in that added features to the web browser, enabling some new web applications.

Discontinued in 2012[edit]

  • Google Notebook – Online notetaking and web-clipping application. The tool permitted users to clip text, images, and links from pages while browsing, save them online, access them from any computer, and share them with others.[55] Data was exported to Google Docs and the service has been shut down as of July 2012.
  • Google Apps Standard Edition – Free. On December 6, 2012, Google discontinued the Google apps standard edition, which was previously downgraded with features like maximum 10 users.[56]
  • Google Code Search – Search engine for programming code found on the Internet. Shut down on January 15, 2012.[57]
  • Google Health – allows a user to store, manage and share personal health information in one place. Development ceased June 24, 2011; accessible until January 1, 2012; data available for download until January 1, 2013.
  • Google Website Optimizer – a free website testing and optimization tool. Discontinued on August 1, 2012.[58]
  • TV Ads – Method to place advertising on TV networks. Launched in 2007, discontinued on August 30, 2012,[59] with all remaining active campaigns ending December 16, 2012.[60]
  • Google Friend Connect – an online service that allowed website and blog owners to add social features to their websites. Discontinued on March 1, 2012, and replaced by Google+'s pages and off-site Page badges.[61]
  • Google Insights for Search – was a service by Google similar to Google Trends, providing insights into the Google search terms people used. Discontinued September 27, 2012 by Google; merged in Google Trends.
  • Knol – service that enabled experts and others to write authoritative articles related to various topics. Content was not accessible after October 1, 2012.[61]
  • Google Wave – Online communication and collaborative real-time editor tool using richly formatted text, photos, videos, maps, and more. Development ceased on August 4, 2010, support ended on April 30, 2012.[61]
  • Picnik – online photo editor. Most features and effects were moved to the Google+ photo manager. Closed on April 19, 2012.[62]
  • Jaiku – was a social networking, microblogging and lifestreaming service comparable to Twitter.
  • Nexus Q – was a digital media player released in June 2012, dropped four months later.
  • Slide.com was shut down on March 6, 2012[63]
  • Google Mini – Reduced capacity, lower-cost version of the Google Search Appliance. Discontinued on July 31, 2012.[64]
  • Picasa Web Albums Uploader – application to upload images to the "Picasa Web Albums" service. It consisted of an iPhoto plug-in and a stand-alone application.[65]
  • Google Chart API - interactive Web-based chart image generator, deprecated in 2012 with service commitment to 2015 and still serving as of 2017. Google promotes JavaScript-based Google Charts as a replacement, which is not backwards-compatible with the Google Chart API's HTTP methods.
  • Listen – (discontinued in August 2012[66]) downloadable application from Google Labs for subscribing to and streaming podcasts and Web audio. It runs on Android and other mobile phones.
  • BumpTop – Windows and Mac physics based desktop application. Google acquired BumpTop in 2010 and discontinued the product in August 2010.[67]

Discontinued in 2013[edit]

  • Google Cloud Connect – Microsoft Office plugin for automatically backing up Office documents upon saving onto Google Docs. Shut down on April 30, 2013 in favor of Google Drive.[68]
  • Google Building Maker – web based building and editing tool to create 3D buildings for Google Earth. Retired on June 4, 2013.
  • Google Calendar Sync – Microsoft Windows application to sync Microsoft Outlook email and calendar with Gmail and Google Calendar. Synchronization for existing installations stopped on August 1, 2014. It was replaced with Google Sync which does not synchronize Outlook calendars, but can sync email using IMAP or POP3. Also, Google Apps for Business, Education, and Government customers can use Google Apps Sync for Microsoft Outlook [69]
  • Meebo – A social networking website discontinued on June 6, 2013
  • Google Reader – web-based news aggregator, capable of reading Atom and RSS feeds. It let users search, import and subscribe to feeds. The service also embedded audio enclosures in the page. Reader retired on July 1, 2013.[68]
  • Google Latitude – mobile geolocation tool that lets friends know where users are via Google Maps. It was retired on August 9, 2013, with some of its functionality rolled into Google+.[70]
  • Google Talk – Desktop instant messaging service that provided both text and voice communication. Replaced May 15, 2013 by Google Hangouts.
  • SMS – mobile phone short message service offered by Google in several countries, including the USA, Japan, Canada, India,[71] Pakistan and China. and previously the UK, Germany and Spain. It allowed search queries to be sent as a text message, with results sent as a reply, with no premium charge. It was turned off May 10, 2013.[72]
  • iGoogle (was Google Personalized Homepage) – Customizable homepage, which can contain Web feeds and Google Gadgets, launched in May 2005, renamed to iGoogle on April 30, 2007 and used internally by Google, and discontinued on November 1, 2013.[73]
  • Google Checkout – online payment processing service provided by Google aimed at simplifying the process of paying for online purchases. Webmasters can choose to implement Google Checkout as a form of payment. Merged into Google Wallet, and was discontinued on November 20, 2013.
  • My Maps, GIS tools for Google Maps

Discontinued in 2014[edit]

  • Google Schemer – A social search to find local activities to do at home and around the world. Google Schemer was discontinued on February 7, 2014.
  • Google Notifier – Alerted users to new messages in their Gmail account. (Supported Mac OS X, Windows 2000, and Windows XP.) Google Notifier has been discontinued since January 31, 2014.[74]
  • YouTube My Speed. Discontinued January 2014. Replaced by Google Video Quality Report
  • Orkut – A social networking website discontinued on September 30, 2014
  • QuickOffice – A productivity suite for mobile devices. Technology implemented into Google Drive, and discontinued as a standalone app on June 2014.
  • Google's "discussion search" option was discontinued in July 2014.[75]
  • Google Questions and Answers (Arabic, Chinese, Russian, Thai) – Community-driven knowledge market website. Launched on June 26, 2007 that allows users to ask and answer questions posed by other users.[76][77]

Discontinued in 2015[edit]

  • Google Moderator – A service that uses crowdsourcing to rank user-submitted questions, suggestions and ideas.[78] Moderator was discontinued on June 30, 2015.
  • Wildfire by Google – Social media marketing software.[79]
  • BebaPay – A prepaid ticket payment system. BebaPay was discontinued on March 15, 2015.[80]
  • Google Helpouts – Hangout-based live video chat with experts. Helpouts was discontinued on April 20, 2015.[81]
  • Google Earth Enterprise - version of Google Earth for enterprise use.  Retired on March 20, 2015, and support ended on March 22, 2017
  • Google Earth Plugin - allowed customization of Google Earth. Deprecated as of December 15, 2014 and discontinued on December 15, 2015

Discontinued in 2016[edit]

  • Google Code – Open source code hosting. Google Code was discontinued on January 25, 2016.[82]
  • Picasa – photo organization and editing application, providing photo library options and simple effects. Also includes Facial Recognition and GeoTagging features. (Supports Mac OS X, Windows 2000, Windows XP, Windows Vista, and Windows 7.) Replaced by Google Photos.[83]
  • Google Compare - U.S. and U.K. comparison-shopping site for auto insurance, credit cards, and mortgages[84]
  • Google Showtimes – Specialized search engine that obtains show times of films near a user-entered location and provides reviews of films compiled from several different websites. It was discontinued on November 1, 2016.[85]
  • MyTracks - GPS Logging application for Android. The application uses a device's GPS to collect data, allowing real-time review of path, speed, distance, and elevation.[86]
  • Project Ara - an "initiative to build a phone with interchangeable modules for various components like cameras and batteries"[87] was suspended to "streamline the company's seemingly disorganized product lineup."[88] on September 2, 2016.
  • Panoramio - A geolocation-oriented photo sharing website created in 2005. It was announced in September 2014 that Panoramio would be closed and be migrated to Google Maps Views. In October 2016, Google announced that Panoramio would be closed down on November 4, 2016.[89]
  • Google Feed API - Download any public Atom or RSS feed using only JavaScript. Deactivated on December 15, 2016.[90]
  • Google Maps Engine - product for developing geospatial applications. Discontinued February 1, 2016.

Discontinued in 2017[edit]

  • Google Fiber - Some previously planned installations were cancelled on March 20, 2017.[91]
  • Google Spaces - Cross-platform application for group discussions and messaging. Discontinued on April 17, 2017.[92]
  • Google Map Maker – Online map editor with browser interface. Discontinued on April 1, 2017. Replaced by editing features in Google Maps and the Google Local Guides program.

Other[edit]

  • Hotpot – was a local recommendation engine that allowed people to rate restaurants, hotels etc. and share them with friends. Loading google.com/hotpot now gives an Error 404 page, and as Google explained,[93] the project has moved to the Google Places service.
  • Blogger Web Comments (Firefox only) – Displays related comments from other Blogger users.
  • City Tours – overlay to Maps that shows interesting tours within a city
  • Dashboard Widgets for Mac (Mac OS X Dashboard Widgets) – Collection of mini-applications including Gmail, Blogger and Search History.
  • Free Search – free code to embed site/web search into a user's website. Discontinued; replaced by Google Custom Search.
  • Joga Bonito – Soccer community site, similar to services such as MySpace, in that each member had a profile, and could join groups based on shared interests. The service allowed a user to meet other fans, create games and clubs, access athletes from Nike, and watch and upload video clips and photos and personal company files.
  • Local – Local listings service, before it was integrated with mapping. The merged service was then called Google Local, which was further renamed to Google Maps due to popular demand. Google Local still exists, but only for Google Mobile Search.
  • MK-14 – 4U rack mounted server for Google Radio Automation system. Google has sold its Google Radio Automation business to WideOrbit Inc.[94]
  • Google Music Trends – Music ranking of songs played with iTunes, Winamp, Windows Media Player and Yahoo Music. Trends were generated by Google Talk's "share your music status" feature.
  • Personalized Search – Search results personalization, now fully merged with Google Accounts and Web History.
  • Photos Screensaver – Slideshow screensaver as part of Google Pack, which displays images sourced from a hard disk, or through RSS and Atom Web feeds.
  • Rebang (Google China) – Google China's search trend site, similar to Google Zeitgeist. As of 2010, part of Google Labs.[95][96]
  • Google Refine – Tool for data cleansing and processing. It is now independent from Google.
  • Spreadsheets – Spreadsheet management application, before it was integrated with Writely to form Google Docs & Spreadsheets. It was announced on June 6, 2006.
  • University Search – Listings for search engines for university websites.
  • U.S. Government Search – Search engine and Personalized Homepage that exclusively draws from sites with a .gov TLD.
  • Video Player (Mac OS X, Windows 2000, XP): Standalone desktop application that allows viewing videos from Google Video.
  • Voice Search – automated voice system for searching the Web using the telephone. Now called Google Voice Local Search, it is currently integrated on the Google Mobile web site.
  • Web Accelerator – application that used various caching technologies to increase load speed of web pages. It supported Windows 2000 SP3+, XP, and Vista, but is no longer available for download.
  • Google X – Re-designed Google search homepage. It appeared in Google Labs, but was removed the following day for undisclosed reasons. It consisted of the traditional Google search bar, but it was made to look like the Dock user interface feature of Apple's Mac OS X operating system.[97] Google did not release any official statement as to why the project was shut down.
  • Accessible Search – search engine for the blind and visually impaired. It prioritizes usable and accessible web sites in the search results, so users incur minimal distractions when browsing.
  • Quick Search Box – search box, based on Quicksilver, which allows easily viewing installed applications or performing online searches. (Supports Mac OS X.)
  • Visigami – image search application screen saver that searches files from Google Images, Picasa and Flickr. (Supports Mac OS X Leopard.)
  • Wireless access – VPN client for Google WiFi users, whose equipment does not support WPA or 802.1x protocols. (Supports Windows 2000 and Windows XP)

Scheduled to be discontinued[edit]

Applications that are no longer in development, and scheduled to be discontinued in the future:
  • Google Search Appliance – A rack mounted device used to index documents. End of hardware sales in 2017 and planned shutdown in 2018.[50]

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